What is Google Business Profile? A Quick Guide to How It Works

What is Google Business Profile? A Quick Guide to How It Works

According to Google, whenever you complete your Google Business Profile, customers are 2.7 times more likely to consider you trustworthy. Not only that, but they’re 70% more likely to visit you if you operate a brick-and-mortar store. All in all, having a Google Business Profile is a great tool to grow your business and drive organic traffic…

Why Is Alt Text Important For Accessibility within SEO? A Guide

Why Is Alt Text Important For Accessibility within SEO? A Guide

34% of Google searches yield image results. The Internet is centred around images, graphics, and information.  What happens when people see those images, though? Some people leverage screen readers because they have difficulties with processing visual content. These screen readers relay information through words.  That’s where alt text comes in. Alt text is the description of…

BrightonSEO 2018 Review

BrightonSEO 2018 Review

BrightonSEO 2018 Review Back in 2007, Kelvin Newman started the first BrightonSEO on the top of a pub with 12 people. Fast forward to 11 years later and Cosmik Carrot was invited for the first time to BrightonSEO 2018 at the Brighton Conference Centre with a total of 4000 attendees from over 40 countries around…