According to Google, whenever you complete your Google Business Profile, customers are 2.7 times more likely to consider you trustworthy. Not only that, but they’re 70% more likely to visit you if you operate a brick-and-mortar store. All in all, having a Google Business Profile is a great tool to grow your business and drive organic traffic…
Imagine starting a website for your online business and promoting it everywhere, but you get no clients. Before you shut down your business, consider how you can increase online sales. Creating service packages is an excellent choice, and it can do your business a lot of good. Read on to learn how you can use…
In the pre-internet era, businesses could get away with using the same branding materials for decades. Now that our customers have way more options and spend a lot of time doing research online, the turnover for branding has to become more frequent. In fact, if you haven’t rebranded in the last seven to ten years, it…
In a recent study by the Pew Research Center, they discover that 79% of consumer respondents said they were concerned about data privacy and how companies are using the data they collect about them. Data privacy policy implementation is critical to keep your site on the correct side of the law, but too few companies are…
Did you know that there are more than 1.1 billion websites currently on the internet? When it’s time for you to launch your website, you’ll have plenty of competition to fight against. In order to make sure that your website has a fighting chance against the competition, you will want to make sure that your website has…
The internet can be a scary place, with data breaches, malware, and nefarious attacks being common. It’s scary when it happens to you, and it’s devastating when your customers’ info is available. Once that trust breaks, it’s hard to regain it. Fortunately, WordPress website security is constantly evolving. It has to protect the 40% of the…
Are website design development services just for big businesses? Why would a small start-up company need website design? It turns out that the answer is: website design can be incredibly advantageous to any business, no matter how large or small. In fact, in this time of increasing competition and globalization, it’s not enough to have…
As a business owner, your primary operating goal is to have sufficient monthly recurring income. This lets you manage your business efficiently and meet expenses. Having an excellent conversion strategy is essential if you depend on your website to drive awareness and convert leads. However, your business can boost its income through having a community…
Do you think your website is up to today’s standards? To make sure you top the rankings and outperform your competitors, make it a habit to do a bit of SEO spring cleaning. It never hurts to go over your site, clean it up, and optimise it further. Of course, this is a big challenge, especially…
In May 2021, Google announced that they would be launching what they call the “core web vitals.” These are the components that each website owner should focus on if they want to continue supporting a good user experience on their website. Of course, these vitals also influence each website’s search engine ranking on Google (and…